by Jeff Goins
It happens to the best of us eventually. At some point, each and every blogger faces the same issue. It’s the bane of our existence and the great quandary causing us to scratch our heads. The blog traffic jam. That sudden halt of visitors to your site that has you wondering, “What did I do wrong?” It may happen at the beginning, middle, or end of a blog, but it’s inevitable. At some point, we all go through this.
If you’re just getting started or have been blogging for a while, you’ve faced this nemesis. And you’ve asked yourself.
How do I get out of this? How do I get more traffic to my site?
To help answer that question, I came up with a simple list. But before that, let’s talk about motives…
Check your motives at the door
So, you have a blog, but want more traffic? First, check your motives: Is it help people, be a resource, and make a difference? Or to make you famous? If the latter, quit blogging now. If you’re blogging for self-serving reasons, then that may be the real inhibitor to your blog’s growth. Because here’s the truth:
People want you to talk about them, not you.
It’s okay to write about personal experiences and share what you’ve learned from a first-hand perspective, but be careful of making yourself into some kind of blog rock star. Instead, aim to be a resource and help to others.
The irony is that if you do that, you’ll end up becoming a star.
23 tips for getting more traffic to your site
Here are some ideas for how to get more traffic to your blog (click the links for more helpful resources).
- Leave thoughtful commentson other people’s blogs.
- Write shorter posts.
- Blog consistently.
- Write less.
- Be a resource.
- Use trackbacks.
- Organize your posts with lists and subheads.
- Get on Twitter. Tweet links to your posts and other useful content.
- Link outto other sites (but only ones that will help people).
- Share your content on Facebook(and ask your friends to share it, too).
- Write stuff people will wantto link
- Ask questions.
- Be funny.
- Be clever.
- Be remarkable.
- Request a linkfrom someone else to a blog post.
- Do some public speaking.
- Write attractive headlines.
- Optimizeyour site for search engines.
- Deliver killer content.
- Guest poston someone else’s blog.
- Write in the second person (“you” not “me”).
- Tell stories.
Any serious blogger will
Any serious blogger will eventually hit a plateau and need some help extending her platform beyond its initial reach.This happens to all of us. And there’s nothing wrong with asking the question: “How can I get more traffic?” (Just make sure that your motive is to help and not merely to make you famous.)
We all get stuck some times. This is where using a “jump starter” like this list may come in handy. (Thanks to Seth Godin for inspiring this post with his own list of tips for how to get traffic for your blog.)